Are you excited about selling digital products but not sure how to start? Don’t worry! We asked 10 top online experts to share their best tips for selling digital products like printables, eBooks, and courses. These pros know what works, and they’re sharing their secrets with you! Whether you’re just starting or looking to boost your sales, these tips will help you succeed in 2025.
1. Amy Porterfield – Online Marketing Expert
Secret: Build trust and nurture your audience before launching your product.
One of Amy Porterfield’s biggest tips is to give value before asking for a sale. “When you give your audience helpful content, they trust you. That makes them more likely to buy from you when you offer a product,” Amy says. This strategy is key for selling digital products like online courses.
2. Pat Flynn – Founder of Smart Passive Income
Secret: Focus on solving a specific problem.
Pat Flynn’s secret to success is solving a problem that people are struggling with. “Your digital product should be the solution to a problem,” Pat explains. “When your product fixes something people need, they’re happy to buy it.” Whether it’s a printable planner or an online course, make sure your product solves a clear issue.
3. Jenna Kutcher – Business Coach & Digital Product Creator
Secret: Use storytelling to connect with your audience.
Jenna Kutcher’s tip for selling digital products is simple: tell your story. “People connect with stories,” she says. “When you share your journey and experiences, it makes your audience feel closer to you.” Jenna’s success shows that connecting with your audience through storytelling can lead to more sales.
4. Stu McLaren – Membership Site Expert
Secret: Create a community around your digital product.
Stu McLaren says that community is key to long-term success. “People love to be part of something bigger. If you create a community around your digital product, they’ll stick with you,” Stu shares. This is especially helpful for digital courses or memberships where people can share their experiences and learn together.
5. Marie Forleo – Founder of B-School
Secret: Leverage video marketing to build trust.
Marie Forleo shares that video marketing is a powerful tool for selling digital products. “When people see you on video, they feel like they know you,” Marie explains. This builds trust, which can turn viewers into buyers. Whether you’re selling an eBook, a course, or printables, videos can boost your sales.
6. Chris Ducker – Personal Brand Expert
Secret: Focus on building your personal brand.
Chris Ducker emphasizes the importance of personal branding when selling digital products. “Your brand is what sets you apart,” Chris says. “When you create a strong personal brand, people remember you, and they want to buy from you.” Personal branding is especially important for digital entrepreneurs looking to stand out.
7. Danielle Leslie – Course Creator
Secret: Pre-sell your digital product to validate demand.
Danielle Leslie’s secret is to pre-sell your digital products. “Selling your product before you create it helps you make sure there’s demand,” Danielle says. This way, you can make adjustments based on feedback and avoid creating a product that won’t sell.
8. Natalie Lussier – Founder of AccessAlly
Secret: Make your product interactive to increase engagement.
Natalie Lussier says adding interactive elements can make a big difference. “Interactive products keep people engaged longer,” she explains. Things like quizzes or live Q&As can make your digital product stand out and keep customers coming back.
9. Gillian Perkins – Online Business Strategist
Secret: Use content marketing to build an organic audience.
Gillian Perkins believes content marketing is essential for selling digital products. “When you give away helpful content, people come to trust you,” Gillian says. “It’s one of the best ways to build an organic audience.” Blogs, podcasts, and videos are all ways to share free content that leads to sales.
10. Bryan Harris – Founder of Growth Tools
Secret: Build a sales funnel that nurtures and converts.
Bryan Harris says having a sales funnel is key to selling digital products. “Your funnel should guide people step by step to buying,” he says. A funnel can include things like email sequences, landing pages, and automated follow-ups, all designed to move people toward making a purchase.
Lastly,
selling digital products successfully in 2025 is all about connection, strategy, and making sure your product solves real problems. By following these expert tips, you’ll be on your way to digital product success. Don’t forget to leverage powerful strategies like video marketing, pre-selling, and building a strong personal brand to elevate your business to the next level. You’ve got this—keep pushing forward!
Read this blog next: Level Up Your Life with an Online Business
More Resources: Click here.
Leave a Reply